Does Typography Connote Emotions?

January 3, 2017


Visual elements can be just as important as words on a page, though the emotions can be more subtle – perhaps even subliminal . For designers and advertisers, fonts are a visual marketing tool that help convey a message and tell a story.

 

 In this post from HubSpot, Sophia Bernazzani explores how fonts can influence reader emotion – and how marketers use this information in their content. 

 

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